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	<title>Twarketing: Twitter Marketing Case Studies &#187; Barack Obama</title>
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		<title>Twitter 10 Million Follower Club: Barack, Britney, Katy &amp; Kim</title>
		<link>http://twarketing.com/2011/10/18/twitter-10-million-club-barack-britney-katy-kim/</link>
		<comments>http://twarketing.com/2011/10/18/twitter-10-million-club-barack-britney-katy-kim/#comments</comments>
		<pubDate>Wed, 19 Oct 2011 01:24:07 +0000</pubDate>
		<dc:creator>JB</dc:creator>
				<category><![CDATA[The Power of Twitter]]></category>
		<category><![CDATA[Twitter News]]></category>
		<category><![CDATA[Twitterholics]]></category>
		<category><![CDATA[and Ashton Kutcher Kim Kardashian and Britney Spears]]></category>
		<category><![CDATA[Barack Obama]]></category>
		<category><![CDATA[Katy Perry]]></category>
		<category><![CDATA[Rihanna]]></category>
		<category><![CDATA[Shakira]]></category>
		<category><![CDATA[Taylor Swift]]></category>

		<guid isPermaLink="false">http://twarketing.com/?p=1102</guid>
		<description><![CDATA[Answer this trivia question. What does Barack Obama, Katy Perry, Kim Kardashian and Britney Spears all have in common? They are all now part of the Twitter 10 million follower club. They now share this distinction with Justin Bieber and the Queen of all Twitterdome Lady Gaga. According to Twitterholic the current list of 10 million followers are [...]


Related posts:<ol><li><a href='http://twarketing.com/2011/07/08/twitter-town-hall-gives-president-barack-obama-more-social-media-cred/' rel='bookmark' title='Permanent Link: Twitter Town Hall Gives President Barack Obama More Social Media Cred'>Twitter Town Hall Gives President Barack Obama More Social Media Cred</a> <small>Did you watch the first Twitter Town Hall? I had...</small></li>
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<p>Answer this trivia question. What does Barack Obama, Katy Perry, Kim Kardashian and Britney Spears all have in common? They are<a href="http://twarketing.com/wp-content/uploads/2011/10/Barack_10million.jpg"><img class="alignright size-medium wp-image-1112" title="Barack_10million" src="http://twarketing.com/wp-content/uploads/2011/10/Barack_10million-253x300.jpg" alt="Barack 10million 253x300 Twitter 10 Million Follower Club: Barack, Britney, Katy & Kim" width="253" height="300" /></a> all now part of the Twitter 10 million follower club. They now share this distinction with Justin Bieber and the Queen of all Twitterdome Lady Gaga.</p>
<p>According to <a href="http://twitaholic.com/" target="_blank">Twitterholic</a> the current list of 10 million followers are as follows:</p>
<table style="width: 10px;" border="0">
<tbody>
<tr>
<td><a href="http://twitter.com/ladygaga" target="_blank">@ladygaga</a></td>
<td><span style="color: #000000;"><span style="color: #ffffff;">K</span></span></td>
<td>14,617,800</td>
<td><span style="color: #ffffff;">&#8230;</span></td>
<td><a href="http://twarketing.com/wp-content/uploads/2011/10/Klout_logo.png"><img class="alignleft size-full wp-image-1110" title="Klout_logo" src="http://twarketing.com/wp-content/uploads/2011/10/Klout_logo.png" alt="Klout logo Twitter 10 Million Follower Club: Barack, Britney, Katy & Kim" width="23" height="16" /></a> <a href="http://klout.com/#/user/ladygaga" target="_blank">90</a></td>
</tr>
<tr>
<td><a href="http://twitter.com/justinbieber" target="_blank">@justinbieber</a></td>
<td></td>
<td>13,492,053</td>
<td></td>
<td><a href="http://twarketing.com/wp-content/uploads/2011/10/Klout_logo.png"><img title="Klout_logo" src="http://twarketing.com/wp-content/uploads/2011/10/Klout_logo.png" alt="Klout logo Twitter 10 Million Follower Club: Barack, Britney, Katy & Kim" width="23" height="16" /></a><br />
<a href="http://klout.com/#/user/justinbieber" target="_blank">100</a></td>
</tr>
<tr>
<td><a href="http://twitter.com/#!/katyperry" target="_blank">@katyperry</a></td>
<td></td>
<td>10,990,167</td>
<td></td>
<td><a href="http://twarketing.com/wp-content/uploads/2011/10/Klout_logo.png"><img title="Klout_logo" src="http://twarketing.com/wp-content/uploads/2011/10/Klout_logo.png" alt="Klout logo Twitter 10 Million Follower Club: Barack, Britney, Katy & Kim" width="23" height="16" /><br />
</a><a href="http://klout.com/#/user/katyperry" target="_blank">89</a></td>
</tr>
<tr>
<td><a href="http://twitter.com/BarackObama" target="_blank">@BarackObama</a></td>
<td></td>
<td>10,240,164</td>
<td></td>
<td><a href="http://twarketing.com/wp-content/uploads/2011/10/Klout_logo.png"><img title="Klout_logo" src="http://twarketing.com/wp-content/uploads/2011/10/Klout_logo.png" alt="Klout logo Twitter 10 Million Follower Club: Barack, Britney, Katy & Kim" width="23" height="16" /><br />
</a><a href="http://klout.com/#/user/barackobama" target="_blank">87</a></td>
</tr>
<tr>
<td><a href="http://twitter.com/KimKardashian" target="_blank"> @KimKardashian</a></td>
<td></td>
<td>10,458,449</td>
<td></td>
<td><a href="http://twarketing.com/wp-content/uploads/2011/10/Klout_logo.png"><img title="Klout_logo" src="http://twarketing.com/wp-content/uploads/2011/10/Klout_logo.png" alt="Klout logo Twitter 10 Million Follower Club: Barack, Britney, Katy & Kim" width="23" height="16" /><br />
</a><a href="http://klout.com/#/user/KimKardashian" target="_blank">91</a></td>
</tr>
<tr>
<td><a href="http://twitter.com/#!/britneyspears" target="_blank">@britneyspears</a></td>
<td></td>
<td>10,290,280</td>
<td></td>
<td><a href="http://twarketing.com/wp-content/uploads/2011/10/Klout_logo.png"><img title="Klout_logo" src="http://twarketing.com/wp-content/uploads/2011/10/Klout_logo.png" alt="Klout logo Twitter 10 Million Follower Club: Barack, Britney, Katy & Kim" width="23" height="16" /><br />
</a><a href="http://klout.com/#/user/britneyspears" target="_blank">86</a></td>
</tr>
</tbody>
</table>
<p>Shakira, Taylor Swift, Rihanna, and Ashton Kutcher round out the top 10 almost 10 million member club. You may recall that Ashton Kutcher celebrated becoming the <a href="http://twarketing.com/2009/04/17/ashton-kutcher-beats-cnn-and-britney-to-1-millon-followers-on-twitter/" target="_blank">first person to reach 1 million followers</a> back in April of 2009.</p>
<p>So here is the million dollar question. Is Twitter still relevant to those that follow Barack, Britney, Katy and Kim? Will we see Twitter&#8217;s influence begin to fade due to the popularity newer social networking services like Google+? Are those that follow the likes of Barack, Britney, Katy and Kim still being influenced by their Tweets.</p>
<p>Even though Lady Gaga is currently number one on the list with 14,617,800 at this time of this blog post her Klout score is 10 points lower than Justin Bieber. Kim Kardashian is at number 5 at 10,458,449 followers yet she is 1 point higher in Klout score than Lady Gaga the current number one.  Justin Bieber has a perfect 100 Klout score and I think it won&#8217;t be long before he passes Gaga and becomes the first to obtain 20 million followers based on the influence he has in the Twitter world.</p>
<p>One thing we do know is that Twitter is still very relevant in celebrity circles and their followers are still growing with each passing day.  The rate at which one gets followers may have slowed down some but their influence on these followers has in fact grown stronger.  Facebook may have the most users, and yes, Linkedin was the first to go public but Twitter is still the fastest most uncluttered way the world shares news via social media.</p>
<p>What are your thoughts on how Twitter&#8217;s influences has shaped the social media and the traditional media universe?</p>
<p>All the best</p>
<p>JB
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<p>Related posts:<ol><li><a href='http://twarketing.com/2011/07/08/twitter-town-hall-gives-president-barack-obama-more-social-media-cred/' rel='bookmark' title='Permanent Link: Twitter Town Hall Gives President Barack Obama More Social Media Cred'>Twitter Town Hall Gives President Barack Obama More Social Media Cred</a> <small>Did you watch the first Twitter Town Hall? I had...</small></li>
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		<title>Twitter Town Hall Gives President Barack Obama More Social Media Cred</title>
		<link>http://twarketing.com/2011/07/08/twitter-town-hall-gives-president-barack-obama-more-social-media-cred/</link>
		<comments>http://twarketing.com/2011/07/08/twitter-town-hall-gives-president-barack-obama-more-social-media-cred/#comments</comments>
		<pubDate>Fri, 08 Jul 2011 06:01:27 +0000</pubDate>
		<dc:creator>JB</dc:creator>
				<category><![CDATA[Biz Stone]]></category>
		<category><![CDATA[Politics]]></category>
		<category><![CDATA[Twitter News]]></category>
		<category><![CDATA[Barack Obama]]></category>
		<category><![CDATA[Twitter Town Hall]]></category>

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		<description><![CDATA[Did you watch the first Twitter Town Hall? I had it on my calendar but I was in a meeting with my new boss and co-workers. President Obama @BarackObama fielded a lot of questions about jobs and I for one am very very happy to get the opportunity to work again in an industry I [...]


Related posts:<ol><li><a href='http://twarketing.com/2011/03/22/twitter-turns-5-years-old/' rel='bookmark' title='Permanent Link: Twitter Turns 5 Years Old'>Twitter Turns 5 Years Old</a> <small>I have shoes older than Twitter, yet I seldom wear...</small></li>
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<p><a href="http://twarketing.com/wp-content/uploads/2011/07/Twitter_Town_Hall2.png"><img class="alignleft size-medium wp-image-1077" style="margin-top: 5px; margin-bottom: 5px; margin-left: 7px; margin-right: 7px;" title="Twitter_Town_Hall_Barack_Obama_Biz_Stone" src="http://twarketing.com/wp-content/uploads/2011/07/Twitter_Town_Hall2-300x224.png" alt="Twitter Town Hall2 300x224 Twitter Town Hall Gives President Barack Obama More Social Media Cred" width="210" height="157" /></a>Did you watch the first <a href="http://askobama.twitter.com/">Twitter Town Hall?</a> I had it on my calendar but I was in a meeting with my new boss and co-workers. President Obama  <a href="http://www.twitter.com/BarackObama">@BarackObama</a> fielded a lot of questions about jobs and I for one am very very happy to get the opportunity to work again in an industry I so enjoy.</p>
<p>With that said, I wish I had been able to send in a question or two via Twitter to our President and ask a question about healthcare and the current state of the economy.  Many questions were asked on this subject and for the first time we got to see the actually Tweet and the President answering that question live.</p>
<p>Biz Stone <a href="http://twitter.com/biz">@biz</a> was a great facilitator of the first Twitter Town Hall <a href="http://www.twitter.com/townhall">@townhall</a>. Even though he seemed a little nervous at first with the whole format. Heck, I know I would be nervous too if I was interviewing the President of the United States, at the White House using a new communication services that I helped create. Can you say &#8220;Fail Whale&#8221;..;-)</p>
<p>Biz was very quick to break the ice with President Obama and the audience when he made a slight joke  reminding the President that he only had 140 characters while he was typing his first live Tweet on camera to his  almost 9 million followers.</p>
<p>I am so very impressed with both Twitter and the President for doing this that I am going to step up my blogging efforts here on Twarketing. I believe Twitter has not even scratched the surface of what they are ultimately capable of doing with this new form of communication to the masses.</p>
<p>Take a look at the Twitter Town Hall and give me some of your feed back in the comments below.</p>
<p>&nbsp;</p>
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		<title>Britney Spears Is Not Gaga Over Losing The Top Twitter Spot</title>
		<link>http://twarketing.com/2010/08/27/britney-spears-is-not-gaga-over-losing-the-top-twitter-spot/</link>
		<comments>http://twarketing.com/2010/08/27/britney-spears-is-not-gaga-over-losing-the-top-twitter-spot/#comments</comments>
		<pubDate>Fri, 27 Aug 2010 13:00:52 +0000</pubDate>
		<dc:creator>JB</dc:creator>
				<category><![CDATA[Twitter News]]></category>
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		<category><![CDATA[Lady Gaga]]></category>
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		<description><![CDATA[I don&#8217;t know about you but every once in a while I love seeing a good Girl Fight..;-) Well Twitter has set the stage for one of the best ever. Lady Gaga (@ladygaga)  just recently took the top spot from Britney Spears (@britneyspears) and may reach the 6 million follower mark before anyone.  I still [...]


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				<img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Ftwarketing.com%2F2010%2F08%2F27%2Fbritney-spears-is-not-gaga-over-losing-the-top-twitter-spot%2F&amp;source=twarketing&amp;style=normal&amp;service=bit.ly&amp;b=2" height="61" width="50" title="Britney Spears Is Not Gaga Over Losing The Top Twitter Spot" alt=" Britney Spears Is Not Gaga Over Losing The Top Twitter Spot" /><br />
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<p><a href="http://twarketing.com/wp-content/uploads/2010/08/Lady_Gaga.png"><img class="alignleft size-full wp-image-844" style="margin: 5px;" title="Lady_Gaga" src="http://twarketing.com/wp-content/uploads/2010/08/Lady_Gaga.png" alt="Lady Gaga Britney Spears Is Not Gaga Over Losing The Top Twitter Spot" width="116" height="170" /></a>I don&#8217;t know about you but every once in a while I love seeing a good Girl Fight..;-) Well Twitter has set the stage for one of the best ever. Lady Gaga (<a href="http://www.twitter.com/ladygaga" target="_blank">@ladygaga</a>)  just recently took the top spot from Britney Spears (<a href="http://www.twitter.com/britneyspears" target="_blank">@britneyspears</a>) and may reach the 6 million follower mark before anyone.  I still remember way back when Ashton Kutcher (<a href="http://www.twitter.com/aplusk" target="_blank">@aplusk</a>) beat out CNN (<a href="http://www.twitter.com/cnnbrk" target="_blank">@cnnbrk</a>) to the first million followers way back in April of 2009 <a href="http://twarketing.com/2009/04/17/ashton-kutcher-beats-cnn-and-britney-to-1-millon-followers-on-twitter/">http://twarketing.com/2009/04/17/ashton-kutcher-beats-cnn-and-britney-to-1-millon-followers-on-twitter/</a><a href="http://twarketing.com/2009/04/17/ashton-kutcher-beats-cnn-and-britney-to-1-millon-followers-on-twitter/"> </a></p>
<p>Now a days, you can&#8217;t even get into the top 25 on <a href="http://twitaholic.com/" target="_blank">Twitterholics</a> if you don&#8217;t have 2 million plus followers.</p>
<p>I think the next milestone for all that are caring to watch will be the first person or personality that gets to the 10 million follower mark. I am still personally routing for Oprah Winfrey (<a href="http://www.twitter.com/cnnbrk" target="_blank">@oprah</a>). All she has to do is tell her raving fans.. me included to follow her and get her to 10 million followers as a send off present to her last season on regular tv. Oprah is currently 8th on the list  at this posting with just over 4 million followers but I bet she could get to 10 million faster than anyone if she put her tweet mind to it.</p>
<p>Here is an idea. Oprah does her final show as a Tweetup and gives everyone in the audience there choice of an iPhone, Blackberry Torch or the coolest Android phone at the time. She then tells the audience in the studio and her audience at home that before the end of her live fair well show she wants to be number one on Twitter. I bet she could probably get to 20 million followers by the end of the show if all went according to plan.</p>
<p>The only other person that I would route for is Barack Obama (<a href="http://www.twitter.com/BarackObama" target="_blank">@BarackObama</a>). Wouldn&#8217;t it be cool to see our President retake that top spot on Twitter by announcing that we are finally out of this recession and that our unemployment rate has dropped to less than 2 percent.  Yeah, I know like that is going to happen anytime soon. I guy could dream can&#8217;t he.</p>
<p>My dark horse in all of this 10 million or bust twitter follower stuff is little Justin Bieber (<a href="http://www.twitter.com/JustinBieber" target="_blank">@JustinBieber</a>). He is young enough to be my kid and I really don&#8217;t get the reason why he is so popular but his Twitter stock is on the rise and he could trump @ladygaga, @britneyspears, @oprah and the prez @BarackObama before it is all said and done.</p>
<p>What are your thoughts on all this? Who is your favorite person or personality to be the first to 10 million Twitter followers?</p>
<p>Holla</p>
<p>Jazzy
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		<title>Twitter&#8217;s New Election 2008: Twitter Branding At It&#8217;s Best</title>
		<link>http://twarketing.com/2008/09/29/twitters-new-election-2008-twitter-branding-at-its-best/</link>
		<comments>http://twarketing.com/2008/09/29/twitters-new-election-2008-twitter-branding-at-its-best/#comments</comments>
		<pubDate>Mon, 29 Sep 2008 08:00:57 +0000</pubDate>
		<dc:creator>JB</dc:creator>
				<category><![CDATA[Politics]]></category>
		<category><![CDATA[Twitter]]></category>
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		<category><![CDATA[2008 Presidential Election]]></category>
		<category><![CDATA[Barack Obama]]></category>
		<category><![CDATA[John McCain]]></category>

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		<description><![CDATA[The launch of the New Election 2008 site customized by Twitter has come at the best time ever. It was launched on the eve of the first Presidential debate between Barack Obama and John McCain. This new site will be showcasing how Twitter can assist other major events and brands get real time brand recognition and market [...]


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<p><a href="http://election.twitter.com/" target="_blank"><img class="alignnone size-medium wp-image-113" title="election2008" src="http://twarketing.com/wp-content/uploads/2008/09/election2008-300x198.png" alt="election2008 300x198 Twitters New Election 2008: Twitter Branding At Its Best" width="452" height="298" /></a></p>
<p>The launch of the New <a href="http://election.twitter.com/" target="_blank">Election 2008</a> site customized by Twitter has come at the best time ever. It was launched on the eve of the first Presidential debate between Barack Obama and John McCain. This new site will be showcasing how Twitter can assist other major events and brands get real time brand recognition and market research.</p>
<p>Lets look at what Twitter&#8217;s new venture could do for sporting events like what just happened with the<em> </em>Beijing Olympics (Olympics.twitter.com) or for the those who are watching an event I am passionate about in baseball with the World Series (worldseries.twitter.com) Those who watched the last Olympics would have a place to discuss all the different meets, medals, victories and defeats. Major League Baseball could use Twitter to have their fans keep track of playoff scores and real time play by play for our favorite teams.</p>
<p>How about one of the most watched sporting events in the Superbowl (superbowl.twitter.com) The <a href="http://www.nfl.com" target="_blank">NFL</a> could have real time forum of fans that who would love to get a chance to dialogue with their favorite teams, players and coaches.</p>
<p>Popular television shows like <a href="http://www.nbc.com/Heroes/video/episodes/" target="_blank">NBC&#8217;s Heroes</a> (heroes.twitter.com) and new shows like <a href="http://www.cbs.com/primetime/the_mentalist/" target="_blank">CBS&#8217;s The Mentalist </a>(thementalist.twitter.com) could build even more of a following for their fans who have a passion for talking about what happened and what will happen next on their favorite show.</p>
<p>Last but not least this new customized Twitter site could be used to launch a new product or service. Think of Twitter launching a product that you want to get out to the marketplace (yourproductname.twitter.com) All those who want to purchase your product could get instant access to satisfied customers already using it. You could also get automatic feedback from those who might be having a problem or have a suggestion on how to improve your product. You then get to monitor and then utilize some of the praise comments for future marketing efforts.</p>
<p>Twitter would finally then have a way to generate some decent revenue with each customization. They could even offer this to the same <a href="http://twarketing.com/2008/09/09/fortune-100-list-of-companies-and-their-current-twitter-status/" target="_blank">Fortune 500 companies</a> (Walmart.twitter.com) that are currently missing out on what Twitter has to offer.</p>
<p>My only hope is that they also make this customization affordable for smaller businesses and not price it out of the stratosphere.</p>
<p>Let me know your thoughts on the matter at hand.</p>
<p>All the best</p>
<p>JB
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