I was very disappointed with this list. I would have thought that more of these companies would have by now had a Twitter presence, but I was sadly mistaken.
Only 25 of the 100 companies had a Twitter status. I was most impressed with Zappos (@zappos) with over 90K+ followers and I was least impressed with Stew Leonard’s @stewleonards at only having 5 followers. Stew Leonard’s should really take a look at what Whole Foods (@wholefoods) is doing on Twitter.
Three companies that I feel are really missing the boat on not being on Twitter are eBay, Fedex and T-mobile. All of these companies should follow Comcast (@comcastcares) for its great customer service via Twitter.
Rank |
Company |
Twitter Status |
Followers |
---|---|---|---|
1 |
NetApp |
||
2 |
Edward Jones |
N/A |
|
3 |
Boston Consulting |
N/A |
|
4 |
|
||
|
|
||
|
|
|
|
|
|
|
|
5 |
Wegmans Food Markets |
|
|
6 |
Cisco Systems |
N/A |
|
7 |
Genentech |
N/A |
|
8 |
Methodist Hospital |
N/A |
|
9 |
Goldman Sachs |
N/A |
|
10 |
Nugget Market |
N/A |
|
11 |
Adobe Systems |
||
12 |
Recreational |
N/A |
|
13 |
Devon Energy |
N/A |
|
14 |
Robert W. Baird |
N/A |
|
15 |
W. L. Gore & |
N/A |
|
16 |
Qualcomm |
N/A |
|
17 |
Principal Financial |
N/A |
|
18 |
Shared Technologies |
N/A |
|
19 |
OhioHealth |
285 |
|
20 |
SAS |
N/A |
|
21 |
Arnold & Porter |
8 |
|
22 |
Whole Foods Market |
|
|
23 |
Zappos.com |
90,115 |
|
24 |
Starbucks |
50,990 |
|
25 |
Johnson Financial |
N/A |
|
26 |
Aflac |
N/A |
|
27 |
QuikTrip |
N/A |
|
28 |
PCL Construction |
N/A |
|
29 |
Quicken Loans |
http://twitter.com/quickenloans |
639 |
30 |
Bingham McCutchen |
N/A |
|
31 |
CarMax |
774 |
|
32 |
Container Store |
N/A |
|
33 |
JM Family |
N/A |
|
34 |
Umpqua Bank |
N/A |
|
35 |
Kimley-Horn & |
N/A |
|
36 |
Alston & Bird |
N/A |
|
37 |
TDIndustries |
N/A |
|
38 |
Microsoft |
2,701 |
|
1,529 |
|||
39 |
Paychex |
N/A |
|
40 |
EOG Resources |
N/A |
|
41 |
Camden Property |
N/A |
|
42 |
Plante & Moran |
N/A |
|
43 |
Rackspace Hosting |
N/A |
|
44 |
NuStar Energy |
N/A |
|
45 |
King’s Daughters |
N/A |
|
46 |
American Fidelity |
N/A |
|
47 |
DreamWorks Animation |
N/A |
|
48 |
Mattel |
N/A |
|
49 |
Intuit |
1,820 |
|
50 |
Burns & |
N/A |
|
51 |
Ernst & Young |
N/A |
|
52 |
Booz Allen Hamilton |
N/A |
|
53 |
Stew Leonard’s |
5 |
|
54 |
Erickson Retirement |
N/A |
|
55 |
Salesforce.com |
701 |
|
56 |
KPMG |
123 |
|
57 |
Novo Nordisk |
N/A |
|
58 |
PricewaterhouseCoopers |
N/A |
|
59 |
Scripps Health |
621 |
|
60 |
Scottrade |
246 |
|
61 |
Deloitte |
469 |
|
62 |
Griffin Hospital |
N/A |
|
63 |
Mayo Clinic |
709 |
|
64 |
Milliken |
N/A |
|
65 |
Texas Instruments |
609 |
|
66 |
MITRE |
N/A |
|
67 |
Children’s |
N/A |
|
68 |
Southern Ohio |
N/A |
|
69 |
National Instruments |
N/A |
|
70 |
Stanley |
N/A |
|
71 |
Men’s Wearhouse |
N/A |
|
72 |
Nordstrom |
1,640 |
|
73 |
Chesapeake Energy |
N/A |
|
74 |
Alcon Laboratories |
N/A |
|
75 |
Atlantic Health |
N/A |
|
76 |
Lehigh Valley |
N/A |
|
77 |
Northwest Community |
N/A |
|
78 |
Marriott |
2,940 |
|
79 |
Baptist Health South |
N/A |
|
80 |
Bright Horizons |
N/A |
|
81 |
S.C. Johnson & |
N/A |
|
82 |
Perkins Coie |
N/A |
|
83 |
eBay |
|
|
84 |
Juniper Networks |
75 |
|
85 |
Arkansas Children’s |
N/A |
|
86 |
CH2M HILL |
N/A |
|
87 |
Orrick Herrington & |
N/A |
|
88 |
Publix Super Markets |
N/A |
|
89 |
Herman Miller |
N/A |
|
90 |
FedEx |
N/A |
|
91 |
Gilbane |
N/A |
|
92 |
Four Seasons Hotels |
N/A |
|
93 |
Valero Energy |
N/A |
|
94 |
Build-A-Bear |
893 |
|
95 |
Kimpton Hotels & |
N/A |
|
96 |
T-Mobile |
N/A |
|
97 |
|
||
98 |
Vanderbilt |
N/A |
|
99 |
General Mills |
N/A |
|
100 |
SRA International |
5 |
Of all the 100 companies listed I would definitely consider working for Zappos. Not only have they taken their Twitter status to the next level with http://twitter.zappos.com/ but they really get what most of us are looking for in a laid back and fun working environment.
Check out the video Fortune created about Zappos
http://money.cnn.com/video/ft/#/video/fortune/2009/01/21/fortune.bctwf.zappos.fortune
Please let me know if you find anymore of these companies on Twitter. Just shoot me a reply or DM @twarketing
All the best
JB
8 replies on “FORTUNE 100 Best Companies To Work For And Their Twitter Status”
Hi there! I like your idea of tying Twitter in with FORTUNE's list. I'm a big fan of Zappos too – they've gotten so many great team members to embrace Twitter!
We feel very lucky to be included in their list. However, Quicken Loans is not “Quicken.” It's a common misconception that we're the same company, but we're not at all. We just share naming rights! So, you can find Quicken Loans (#29) at twitter.com/quickenloans. Quicken has a great Twitter account too, but we're very proud of our own and our place on the list.
I'll find you on Twitter too, but thought I should comment as well. Great idea/post! Feel free to @ me with any questions. 🙂 Thanks!
I agree. Zappos and Comcast cares really are shinning examples of how to use Twitter to support your brand and build relationships.
Wegmans Food Market does have a Twitter feed: http://twitter.com/Wegmans. They've got close to a 1,000 followers, but only appear to retweet positive things said about them by others on Twitter. They too could learn a lot from Whole Foods.
Hey Ecarnevale,
Thanks for the addition of Wegmans (@wegmans) on Twitter. And I agree Whole Foods is what all grocery stores and super markets should live up to when promoting their brand.
All the best
JB
Hey Kelly,
Thanks so much for the information on the difference between Quicken and Quicken Loans.
I have made the correction and look forward to following you on Twitter.
All the best
JB
Hello from SRA International! The information presented here certainly provides an interesting perspective. We just wanted to share with you that SRA is indeed on Twitter (http://twitter.com/SRAIntl) and while we're still new at Twittering, we hope you'll follow SRA to learn more about us. Thanks!
Hello SRA,
Welcome to Twitter. Looking forward to reading and sharing your Tweets.
We have updated our list to reflect your new Twitter account (@SRAIntl)
Congratulations again for making this years list of Fortune 100 Best Companies to work for.
All the best and Happy Twarketing..;-)
JB
Hello from SRA International! The information presented here certainly provides an interesting perspective. We just wanted to share with you that SRA is indeed on Twitter (http://twitter.com/SRAIntl) and while we're still new at Twittering, we hope you'll follow SRA to learn more about us. Thanks!
Hello SRA,
Welcome to Twitter. Looking forward to reading and sharing your Tweets.
We have updated our list to reflect your new Twitter account (@SRAIntl)
Congratulations again for making this years list of Fortune 100 Best Companies to work for.
All the best and Happy Twarketing..;-)
JB