Answer this trivia question. What does Barack Obama, Katy Perry, Kim Kardashian and Britney Spears all have in common? They are all now part of the Twitter 10 million follower club. They now share this distinction with Justin Bieber and the Queen of all Twitterdome Lady Gaga.

According to Twitterholic the current list of 10 million followers are as follows:

@ladygaga	K	14,617,800	…	90
@justinbieber		13,492,053		100
@katyperry		10,990,167		89
@BarackObama		10,240,164		87
@KimKardashian		10,458,449		91
@britneyspears		10,290,280		86

Shakira, Taylor Swift, Rihanna, and Ashton Kutcher round out the top 10 almost 10 million member club. You may recall that Ashton Kutcher celebrated becoming the first person to reach 1 million followers back in April of 2009.

So here is the million dollar question. Is Twitter still relevant to those that follow Barack, Britney, Katy and Kim? Will we see Twitter’s influence begin to fade due to the popularity newer social networking services like Google+? Are those that follow the likes of Barack, Britney, Katy and Kim still being influenced by their Tweets.

Even though Lady Gaga is currently number one on the list with 14,617,800 at this time of this blog post her Klout score is 10 points lower than Justin Bieber. Kim Kardashian is at number 5 at 10,458,449 followers yet she is 1 point higher in Klout score than Lady Gaga the current number one.  Justin Bieber has a perfect 100 Klout score and I think it won’t be long before he passes Gaga and becomes the first to obtain 20 million followers based on the influence he has in the Twitter world.

One thing we do know is that Twitter is still very relevant in celebrity circles and their followers are still growing with each passing day.  The rate at which one gets followers may have slowed down some but their influence on these followers has in fact grown stronger.  Facebook may have the most users, and yes, Linkedin was the first to go public but Twitter is still the fastest most uncluttered way the world shares news via social media.

What are your thoughts on how Twitter’s influences has shaped the social media and the traditional media universe?

All the best

JB

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I don’t know about you but every once in a while I love seeing a good Girl Fight..;-) Well Twitter has set the stage for one of the best ever. Lady Gaga (@ladygaga)  just recently took the top spot from Britney Spears (@britneyspears) and may reach the 6 million follower mark before anyone.  I still remember way back when Ashton Kutcher (@aplusk) beat out CNN (@cnnbrk) to the first million followers way back in April of 2009 http://twarketing.com/2009/04/17/ashton-kutcher-beats-cnn-and-britney-to-1-millon-followers-on-twitter/

Now a days, you can’t even get into the top 25 on Twitterholics if you don’t have 2 million plus followers.

I think the next milestone for all that are caring to watch will be the first person or personality that gets to the 10 million follower mark. I am still personally routing for Oprah Winfrey (@oprah). All she has to do is tell her raving fans.. me included to follow her and get her to 10 million followers as a send off present to her last season on regular tv. Oprah is currently 8th on the list  at this posting with just over 4 million followers but I bet she could get to 10 million faster than anyone if she put her tweet mind to it.

Here is an idea. Oprah does her final show as a Tweetup and gives everyone in the audience there choice of an iPhone, Blackberry Torch or the coolest Android phone at the time. She then tells the audience in the studio and her audience at home that before the end of her live fair well show she wants to be number one on Twitter. I bet she could probably get to 20 million followers by the end of the show if all went according to plan.

The only other person that I would route for is Barack Obama (@BarackObama). Wouldn’t it be cool to see our President retake that top spot on Twitter by announcing that we are finally out of this recession and that our unemployment rate has dropped to less than 2 percent.  Yeah, I know like that is going to happen anytime soon. I guy could dream can’t he.

My dark horse in all of this 10 million or bust twitter follower stuff is little Justin Bieber (@JustinBieber). He is young enough to be my kid and I really don’t get the reason why he is so popular but his Twitter stock is on the rise and he could trump @ladygaga, @britneyspears, @oprah and the prez @BarackObama before it is all said and done.

What are your thoughts on all this? Who is your favorite person or personality to be the first to 10 million Twitter followers?

Holla

Jazzy

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Mr. Bill Gates @billgates is in the Twitter Building!!!  Social Media Guide @Mashable has reported that Twitter’s Caroline Mizumoto tweeted about Mr. Gates finally actively tweeting online. Word spread fast and Mr. Gates reached 100k followers in @oprah like speed. Ashton Kutcher (@aplusk) is still at the top of the list at just over 4.3 million followers but Britney Spears (@britneyspears) is not that far behind him at 4.2+ followers. At the current pace of about 10k+ followers per hour Mr. Gates should reach the 1 million dollar club in a few days.  At this rate Mr. Gates will have more followers than his own @Microsoft_Xbox, @Microsoft, @Office_Live, @MicrosoftPress, @MSFTResearch, @Office and @SharePoint combined by lunch time on Wednesday, Jan 2oth.

So if you get the chance say hello to Mr. Gates. Who knows he might just follow you and donate millions of dollars to your cause…. NOT..;-) Welcome to the Twitterverse Mr. Gates. I look forward to following your updates.

All the best

JB

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If you have been a fan of the Late Show with David Letterman like I have been for years you know that he is not that computer savvy. So this was a monumental act for him. What he does not realize is that by doing this for the fist time himself he has just brought even more attention to his show than ever before.

The Late Show has had a Twitter account for The Late Show @Late_Show and has been up for some months now but Mr. Letterman had nothing to really do with it. Here is David Letterman’s first tweet. “Do you smell veal and peppers?”  More and more celebrities are seeing the potential power of Twitter.  Mr. Letterman had Actor Kevin Spacey on @KevinSpacey who said he only joined Twitter because his business manager said he should and now Kevin has just over 1.4 million followers.  Actors see Twitter as a direct connection to their adoring fan base.

So Mr. Letterman, Here are my Top 10 reasons why you should be on Twitter and Tweet more often.

Number 10. Twitter is fun, cool and hip and would impress all the young interns on your show.
Number 9. Jimmy Fallon @jimmyfallon has 2.3 million followers and you don’t want to let that young wipper snapper get the best you.
Number 8. Jay Leno of the Jay Leno Show @nbcjay has just over 20k followers and he just got a new show after leaving his old one.
Number 7. The Tonight Show with Conan O’Brien @nbcconan has just over 20k followers and Conan just became the new host but is gaining ground on Jay’s new show.
Number 6. George Lopez of Lopez Tonight has 83k+ followers @georgeLopez and that show only started last month. So get with it Homes!
Number 5. Wanda Sykes has a new late night show that airs on Saturday nights and it does not have a Twitter account yet but Watchout when she does.
Number 4. Many of your day time show competition like Barbara Walters @BarbaraJWalters of  The View and Ellen DeGeneres @theEllenShow are killing you on Twitter with almost 4.5 million between them and they are women with blond hair.
Number 3. The Monique Show @TheMoNiqueshow is on BET and she even has over 15k followers. Oh No She Didn’t!
Number 2. Twitter is FREE for now.
And the number one reason David Letterman should be on Twitter and Tweet more often……….. The Arsenio Hall Show Just declared Twitter War on you and his show has been off the air since 1994.  Things that make you say HUMMMMMMM.

All the best Mr. Letterman.

JB

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If you don’t know by now the KFC (@kfc_colonel) Free Chicken Meal offer from Oprah (@oprah) is now over.  KFC pulled the offer and is now having the President of KFC apologize to America through a youtube video.  Both Oprah and KFC should have realized that this type of promotion had the makings of disaster. I was one of the lucky ones to actually redeem my coupon but I could not get the grilled chicken or my choice of sides as advertised on the coupon. I had to settle for a substitution of the original recipe and coleslaw with mashed potatoes. I was not mad at them for the substitution and I really appreciated them still honoring the coupon even though they had run out of the grilled chicken. But I was one of the lucky ones because now there is only a “Rain Check” waiting for anyone willing to bring their Oprah/KFC coupon into a KFC location.  Check out the details below.

One good learning experience that came out of this mess for both KFC and Oprah was the marketing impact this offer had on both their brands. This will be an obvious case study on what not to do with a free meal offer.

The Twitter impact was also both good and bad. KFC and Oprah were both top trends for the past few days almost bringing the Twitter platform to a halt. This serge of traffic pushed Oprah’s followers over 900k but only increased KFC to just over 2k.

I in turn got a Tweet from KFC to my @jbrath twitter account saying they would make good on me not getting to sample the Kentucky Grilled Chicken with my free coupon.  They instructed me to send them a DM and they would take care of me.  So KFC its on you to redeem yourself to me and all those millions of people who were turned away empty handed with no grilled chicken on behalf of Oprah.

I will update this blog post with the KFC answer to my DM.

Let me know your thoughts

JB

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